When critique isn’t feedback—it’s a flex.
It begins, as most cringe tales do, with an unprompted billionaire opinion.
“Assassin’s Creed: Shadows is terrible.”
Elon Musk, dear reader, said that.
Loudly.
Publicly.
Without a single stealth kill under his belt.
But this isn’t about gaming taste.
This is about performance economics—and how one man insists on inserting himself into every industry like he’s trying to unlock a hidden achievement called “Culture Critic (Uninvited).”
One question is screaming in my head:
Is he bored with everything because he’s not doing anything?
From Subtweet to Subquest: A Familiar Pattern, a comparison between Musk’s indirect criticism (subtweet) and a side mission in a video game (subquest) that he seems to be on…
Let us not forget the sacred incident:
Elon Musk, the Diablo IV incident.
Camera rolling… not playing.
But his account? Actively leveling. Hmmmmm…
A “gamer god” cosplaying as a gamer.
If Diablo is about to descend into Hell, Musk skipped the queue and Venmo’d the devil for backstage access, in a move that’s both audacious and absurd.
So When He Critiques a Game? It’s Not About the Game.
Musk’s “terrible” review of Assassin’s Creed: Shadows isn’t feedback—it’s empire maintenance.
Its ego is expressed in 280 characters.
It’s the kind of review you leave when your console is dusty and your opinion is none.
He’s not offering critique.
He’s pressing “engage” on the brand machine and letting it purr.
Let’s Talk Risk (and Absurdity)
When your CEO starts publicly beefing with Ubisoft, what exactly are you selling?
Cars? Rockets? Meme-fueled vendettas?
We’ve entered the age of the Influencer Executive, where brand identity shifts from innovation to irritation at an alarming speed, as seen in Musk’s public beef with Ubisoft, a behavior more commonly associated with social media influencers than traditional CEOs
There is no line between market commentary and a Reddit thread anymore.
There’s post, pause, and chaos.
Meanwhile, Somewhere in the Algorithm…
A Blizzard dev sighs.
A game designer drinks cold coffee.
A cat on a window ledge flicks her tail once, slow and judgmental.
Closing Rhetorical Flick:
If you once paid others to level your Diablo IV character while faking a live stream, maybe don’t call Assassin’s Creed “terrible.”
Or do.
But at least have the decency to roll credits on your ego.
Small last question:
Wasn’t he supposed to work on some government issues for the rotten dog? It’s a question that highlights the stark contrast between his public responsibilities and his personal indulgences.
